Audience attention is a fickle thing at the best of times and if it’s a virtual trade show, it becomes more difficult. The entire enterprise of marketing is based on sustaining audience attention long enough for it to translate into sales. Similar challenges exist for trade shows and retaining audience attention is not only one…

Virtual Event. Isn’t this word sound like we are living in the future? A world with flying cars and robot waiters and events that occur virtually without the need of being there in person. Well, the former two have yet to exist, however, we do have some cool virtual events! When hosting a virtual event,…

There is no doubt that trade show speakers have a lot on their plate when preparing to speak at a live event or a virtual event. Even veteran speakers have to go over their method of approaching the audience and the subject matter carefully. With the pandemic forcing all events to go virtual, trade show…

In the age of increasing digitization, people and companies were already moving towards digital modes of communication but COVID-19 provided the rapid impetus to jumpstart the process. The pandemic forced people indoors and in their houses which necessitated businesses to conduct virtual conferences and virtual trade events. Many businesses made the jump successfully with research…

COVID-19 may not have started the trend of companies and businesses opting for digital and virtual events such as a virtual trade show but it did accelerate the process. The shift to virtual-only methods did not come easy though as businesses large and small found themselves having to adjust to a new landscape. Research indicates…

Engagement is the biggest challenge the virtual event industry is facing today.  When in front of the computer screen, you are highly likely to “zone out,” because you face troubles focusing on the screen.  Increasing engagement at your virtual event might seem like a daunting task; however, using suitable event technology such as Aladdin B2B…

With remote work sweeping the globe by surprise, companies and charities depend on a board meeting for directors to help them tackle global obstacles like this, as well as to make key choices, garner community interest, and develop strategic strategies. Asin-person sessions are not safe or practicable, certain goals must always be met. Historically, board…

It’s no secret that today’s workforce has seen a major shift to remote work practices as many of our homes now function as hybrid offices. As everything goes digital, so do our interactions with our team and coworkers. In-house team meetings have transformed into remote team meetings. CEOs and managers typically hold monthly, perhaps even…

In the spirit of collaboration and teamwork, businesses have regular all hands meetings. The practice that started many years ago by the IT giants such as Google and Microsoft, has since transcended into other industries. More and more companies are expanding globally. With this, usually comes a flat hierarchy and decentralization of services. It is…

Companies all around the world try to keep their employees engaged and informed using all hands meetings. While this is a known term for many professionals like CEOs, management, business and IT people, the chances are that it might be unknown to you if you do not belong to the groups mentioned above. An all…